Sex, lies & mission statements

dc.contributor.author	Bart, Christopher K.	en_US
dc.contributor.author	McMaster University, Michael G. DeGroote School of Business, Innovation Research Centre	en_US
dc.date.accessioned	2014-06-17T20:50:31Z
dc.date.available	2014-06-17T20:50:31Z
dc.date.created	2013-12-23	en_US
dc.date.issued	1996-09	en_US
dc.description	<p>33 leaves ; Includes bibliographical references (leaves 32-33) ; "September, 1996".</p>	en_US
dc.description.abstract	<p>Mission statements seem to be everywhere and yet we know so little about their value and effectiveness. To tackle this problem, we reviewed the relevant mission literature to discover what others had to say about mission statements. We then conducted a survey of 88 CEOs from leading North American corporations to gauge the current state of mission management practice. In so doing, we began to discover some of the reasons why mission statements were not getting the credit they deserved or the results that most managers and experts have expected. We also found what seems to distinguish mission statements that work from those that do not.</p>	en_US
dc.identifier.other	mint/49	en_US
dc.identifier.other	1048	en_US
dc.identifier.other	4943632	en_US
dc.identifier.uri	http://hdl.handle.net/11375/5402
dc.relation.ispartofseries	Working paper (Michael G. DeGroote School of Business. Innovation Research Centre)	en_US
dc.relation.ispartofseries	no. 56	en_US
dc.subject.lcc	Mission statements Industrial management	en_US
dc.title	Sex, lies & mission statements	en_US
dc.type	article	en_US

Files

Now showing 1 - 1 of 1