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|Title:||New product strategies: what distinguishes the top performers|
|Authors:||Cooper, Robert G.|
McMaster University, Faculty of Business
|Series/Report no.:||Research and working paper series (McMaster University. Faculty of Business)|
|Description:||<p>28 leaves : ; Bibliography: leaves 27-28. ;</p> The research reported in this paper was funded by grants from: Canadian Federal Government, Dept. Regional and Industrial Expansion, Office of Industrial Innovation; and the Canadian Industrial Innovation Centre - Waterloo.|
|Appears in Collections:||DeGroote School of Business Working Paper Series|
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