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Please use this identifier to cite or link to this item: http://hdl.handle.net/11375/5394
Title: A comparison of mission statements & their rationales in innovative and non-innovative firms
Authors: Bart, Christopher K.
McMaster University, Michael G. DeGroote School of Business, Innovation Research Centre
Keywords: Mission statements;Strategy;Innovation;Purpose;Vision;Content
Publication Date: Feb-1997
Series/Report no.: Working paper (Michael G. DeGroote School of Business. Innovation Research Centre)
no. 62
Abstract: <p>This article presents findings from research which examined and analyzed the content 2 of mission statements from 72 North American corporations. Specifically, twenty-five mission statement components were analysed to determine if there were any differences between innovative and non-innovative organizations. In addition, the rationales behind the creation of the mission statements in both types</p>
Description: <p>19, [11] leaves. ; Includes bibliographical references. ; "February, 1997".</p>
URI: http://hdl.handle.net/11375/5394
Identifier: mint/41
1040
4943622
Appears in Collections:MINT (Management of Innovation and New Technology) Research Centre Working Paper Series

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