Channel governance through brand equity: how brand equity shapes distribution channel structure < button class="btn btn-success" type="button">See

Evidence management system: toward a design theory for research practice communication platform < button class="btn btn-success" type="button">See

Marketing executives’ turnover and firm performance < button class="btn btn-success" type="button">See

Retail pricing format and rigidity of regular prices < button class="btn btn-success" type="button">See