Please use this identifier to cite or link to this item:
http://hdl.handle.net/11375/16794
Title: | Heeding the signals: applying Web best practices when Google recommends |
Authors: | Arlitsch, Kenning Askey, Dale |
Keywords: | data security;google;libraries;https;search engine results rankings;search engine optimization;privacy;IT skills |
Publication Date: | 2015 |
Publisher: | Routledge |
Citation: | Journal of Library Administration, 55:49-59, 2015 |
Abstract: | Google is the single largest driver of traffic to library websites and digital repositories, and librarians would do well to listen when the search giant reveals information about its practices or makes recommendations. Recently, Google announced that it would begin to favor websites that use the secure hypertext transfer protocol (HTTPS) in its search results rankings. HTTPS encrypts data transmission and one of Google’s stated reasons for this change is to help make the Web safer and minimize data theft. Similar announcements by Google have sometimes been ignored by librarians, to the peril of the visibility and use of library products and services on the Web. |
Description: | This is a pre-print of an article whose final and definitive form has been published in the Journal of Library Administration in 2014. It is available online at: http://www.tandfonline.com/doi/full/10.1080/01930826.2014.978685 |
URI: | http://hdl.handle.net/11375/16794 |
Identifier: | 10.1080/01930826.2014.978685 |
ISSN: | 0193-0826 1540-3564 |
Appears in Collections: | McMaster University Libraries Publications |
Files in This Item:
File | Description | Size | Format | |
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Arlitsch-Askey-Heeding_Signals-2014.pdf | Edited pre-print of article | 179.18 kB | Adobe PDF | View/Open |
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