Browsing by Author Wu, Ruhai
Showing results 1 to 3 of 3
Publication Date | Title | Author(s) |
---|---|---|
2021 | Channel governance through brand equity: how brand equity shapes distribution channel structure | Kayed, Mohammad B.; Kacker, Manish; Wu, Ruhai; Sadeh, Farhad; Michael Lee-Chin & Family Institute for Strategic Business Studies |
2024 | Essays on Pricing and Promotion Policies of Digital Platforms | Bhattacharya, Anomitra |
2018 | THE TIMING AND TYPE OF ALLIANCE PARTNERSHIPS IN THE NEW PRODUCT DEVELOPMENT PROCESS | Eslaminosratabadi, Hadi |
Showing results 1 to 3 of 3